As social media and content marketing continue to cement their places within the staple diet of online marketers, we are reading, curating and creating more content than ever before. Read more
Picture yourself at a social event. The moment you step foot in the door, you make someone’s acquaintance. The instant the formalities are over, they launch straight into a sales Read more
Being a great copywriter simply isn’t enough. The days of focusing entirely on the message you wish to convey have long departed. Aside from print, virtually all of your marketing Read more
Searching for famous copywriters to act as professional inspiration is infinitely more difficult than if you are an artist, architect, author, lawyer, psychotherapist… OK, you Read more
Prior to establishing my own copywriting business, I operated as a freelance contractor. The site on which I had the most success was oDesk. In contrast, Elance and other sites Read more
I recently had the good fortune of being able to enjoy a family ski holiday in Austria. In advance of travelling to the beautiful ski resort of Mayrhofen, I arranged my schedule Read more
From the outset, I have been an avid viewer of Mad Men. There is a wealth of historical knowledge on display in this incredible show, with press releases featuring in the latest Read more
In August, we proudly announced the publication of our first company press release. We released it over at PRLog.com, as that is an excellent platform to submit press releases Read more