Search Engine Marketing

Search Engine Marketing

Search engine marketing (SEM) is a digital approach involving search engine optimisation (SEO) and pay per click (PPC) advertising. Every client of Prime Scripting has the liberty to select a blended approach tailored to their business and website. One size never fits all in digital marketing, which is why you require your very own strategy. Expect to save money compared to package deals and also to yield better results.

Why SEO will work

SEO services will directly optimise your website through a series of activities before moving on to develop a presence in the wider internet. Nobody can ever promise you a rapid solution through SEO, as patience is required to direct greater volumes of traffic to your website.

Invest in your future

SEO should only be viewed as a long-term investment. Think of it as developing your own empire, as opposed to depending on those you can’t entirely depend on – like Facebook, Twitter, and LinkedIn. Having your own thriving website is critical for the digital success of your business.

PPC is for now

PPC advertising refers to the cost of acquiring user clicks from search engine adverts. You get exactly what you pay for with PPC, whereas paying for large quantities of advert viewings might yield no clicks. PPC is an activity that can drive short-term results, but the drawback can be the growing costs and lack of results when experts are not overseeing your campaign.

Specialists in AdWords management

Our PPC speciality is in AdWords management. Google holds a global user share of close to 70 per cent among all search engines. Competing in such an enormous digital marketplace is vital for your website to generate a presence. You need a digital marketing agency with the focused experience to help you succeed on the world’s most popular search engine.

There is a lot to be achieved through an all-encompassing SEM strategy. Discuss yours by emailing us through hello@primescripting.com